Notes of Love. A Buddy for Life.

the LOVE ALWAYS, BUDDY ™ collection

A simple family tradition

Read together, tuck a note in Buddy’s red backpack, try a tiny act of giving.

Easy moments that build real connection.

  • Season of Giving Buddy (hardback)

    A cozy keepsake story that makes giving feel magical.

  • Buddy plush

    Our cuddly companion with his signature, magical backpack.

  • 12 tuck-in surprise notes + quick-start

    Short, heartfelt letters from Buddy that spark giving, gratitude, and connection.

Child holding a book titled 'Season of Giving Buddy' with a Christmas-themed background.

Already have Buddy at home?

Grab the new Season of Giving Buddy book + surprise notes—no extra plush needed.

Shop Book + Notes Set